Vietnam by far the biggest market for South Korean cars in Southeast Asia

Indonesia, Thailand, Philippines, Malaysia, and Singapore together accounted for only 56,000 vehicles.
In Vietnam Hyundai sold 81,582 cars, behind only Toyota, while Kia was third with 60,729 units.

The two South Korean companies had a 28% share of the market.

In Southeast Asia, only in Vietnam were either in the top three in terms of sales, and in fact had less than a 1% market share in every other country.

The two also have the most models in Vietnam: 10 each.

Countries like Vietnam and Indonesia have demographics with a high proportion of…