HomeEast AsiaLifestyle‘Culture is global but focused on Asia’: alternative Asian music record label Eastern Margins dips toe into fashion, teaming with brands Lu’u Dan and Ala Tianan
‘Culture is global but focused on Asia’: alternative Asian music record label Eastern Margins dips toe into fashion, teaming with brands Lu’u Dan and Ala Tianan
To mark the “Road 2 Redline East Asia” tour, the agency commissioned a photo shoot alongside Asian labels Lu’u Dan and Ala Tianan, shot by photographer Minsett Hein.
An image from the collaborative shoot between Eastern Margins, Lu’u Dan and Ala Tianan. Photo: Minsett Hein
The collaboration sees a coming together of creatives from across the globe. Lu’u Dan, a new luxury brand rooted in the nuances of Asian identity, was founded by Vietnamese-American designer Hung La, while Ala Tianan, which revolves around a playful yet critical…
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